How to Make Money with Leis: 9 Ways to Turn Your Passion Into Profit
Leis are beautiful floral garlands typically worn during celebrations or as a sign of respect in Hawaiian culture. However, what many people don’t realize is that they can also be a great source of income. If you’re creative, passionate about flowers, and interested in turning your hobby into a business, making and selling leis could be the perfect venture for you.
In this article, we’ll take you through nine different ways you can make money with leis, from selling them online to offering workshops or collaborating with local businesses.
Sell Them Online
One of the most accessible ways to sell your leis is the online marketplace. Setting up an online store allows you to reach a global audience without the need to set up a physical store. You can use e-commerce platforms like Etsy or Amazon, or create your website.
When creating your online store, make sure to add high-quality pictures of your leis, provide detailed descriptions, and include a list of materials used. This will help customers make an informed decision before making a purchase. Also, always keep your pricing competitive to be attractive to customers.
An added advantage of selling your leis online is that you can receive customer feedback quickly. This can help you improve your product and grow your business. Respond to feedback promptly and make improvements to your product or service where necessary to build customer confidence.
Sell Them at Events
Selling your leis at events, especially during celebrations or ceremonies, can be a lucrative business idea. There is always demand for beautiful floral garlands at events like weddings, graduations, proms, and other celebrations.
To sell your leis at events, you will need to set up a booth and create attractive displays that will draw customers in. Consider creating different variations and sizes of leis to appeal to different customer preferences.
Do some research on the event beforehand and tailor your designs to the event’s theme or color scheme. For instance, weddings can be a good opportunity to offer customized leis with specific flower colors or types.
Engage with potential customers by sharing the history and significance of the leis while educating them about the different flowers you use and the process of creating the garlands. This will help create a connection and build trust with your customers.
Offer Workshops
Hosting lei-making workshops can be a great way to build your brand awareness and generate income. You can offer workshops in your local community or create online sessions for remote learners.
When hosting a lei-making workshop, choose a venue that is comfortable and conducive for learning. Set the right atmosphere by using floral decorations and playing music that creates a calming and relaxed environment.
Participants should learn how to make authentic and beautiful leis using different flowers. Offer professional guidance and safety equipment, and give participants the freedom to create using their imaginations.
When charging workshop fees, make sure that they cover all overhead costs. Categorize your fees based on the materials you will be providing, time spent, and expertise.
Take advantage of social media platforms to promote your workshops and to share pictures from previous workshops.
Collaborate With Local Businesses
Partnering with local businesses like florists, gift shops, or resorts can help increase your customer base. As a lei-maker, you can offer different customized designs that will set them apart from their competition.
When approaching potential collaborators, have a well-thought plan that highlights the benefits of a cohesive partnership, highlighting the competitive advantage of your product. Also, consider signing a contract that will outline the terms of the partnership.
Collaborations also allow you to share knowledge and connections, leading to mutually beneficial partnerships in the future.
Create a Subscription Service
The popularity of subscription services continues to grow, attracting millions of subscribers globally. A lei subscription service is an opportunity for lei-lovers to receive a fresh lei on a regular basis.
Subscribers will appreciate the convenience of getting lovingly crafted floral arrangements delivered at their doorstep and will likely recommend your service to friends and family. It’s a good idea to offer different subscription tiers to cater to various budgets and preferences.
However, make sure that you have a steady supply of flowers and a reliable delivery system that ensures timely delivery, as customers may cancel subscriptions if they experience delays or inconsistency.
Donate Leis for Charity
Partnering with charity organizations can help enhance your brand image and attract new customers while making a positive impact in the community. Consider donating a portion of your sales to a chosen organization or donating leis at charity events.
Make it a point to choose an organization that aligns with your values and brand message. Use social media to promote your charity initiatives, and share pictures with your followers.
Partner With Wedding Planners
Wedding planners can be a reliable source of revenue as events like weddings demand floral garlands. In fact, leis have become increasingly popular at weddings, providing couples with a unique and elegant way to incorporate floral arrangements into their big day.
You can pitch your lei-making services by creating an attractive package that includes a mix of standard and customized leis at different prices. Customize your leis to match the wedding theme or color scheme.
Networking with event planners or joining industry associations can increase your visibility and brand exposure leading to new business opportunities.
Conclusion
Making money with leis is an excellent way to turn your love for flowers and creativity into a flourishing business. From selling online to creating a subscription service, there are multiple ways to earn income from leis and reach a wider audience.
Whether you’re just starting or have been making leis for years, implementing these tips will help you achieve longevity and success in your lei-making business. Pursue your passion for floral arrangements and start exploring the world of lei-making today.
